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How to optimize a WordPress website using plugins.

WordPress is a very popular CMS used for creating websites. However, WordPress sites can be slow, which can harm conversions and search engine rankings. This article explores the most frequent performance issues with WordPress sites and offers some solutions.

To speed up your WordPress site you need to streamline everything: plugins, server, themes, content, etc. The idea is to minimize the use of plugins and external resources and use as much native WordPress functionality as possible.

Multiple plugins can slow down WordPress sites.Remove unused plugins and replace old ones with the latest versions (good for security as well). Ideally replicate the plugin functionality you want in native WordPress code or custom PHP. The fewer plugins you use on your site, the less chance there is of performance and upgrade issues. Plugins can also call external resources, which introduce uncertain delay by relying on external servers.

Lets see how to optimize the wordpress website with Plugins.

In this article we are going to use a couple of plugins which will help a WordPress website load faster.

Once you have your WordPress website developed and designed properly

1) Login to the wordpress admin area with ( this path may be difference as per the location of the admin folder )

2) Once you are logged in to the admin area of the website, on the your left hand side click on plugins and click on Add New.

  1. On your right hand side pane , Scroll down and in the Search Plugins window , search for “W3Total Cache Plugin” and press Enter

  1. Now click on Install Button and wait for it to be installed.

  2. After installation, on your left hand side pane you will now notice a new section in your admin sidebar called “Performance.”

  3. Point to the Performance option with your mouse and click on General Settings.


  1. Under “General,” Check “Toggle all caching types on or off at once”

  2. Since W3 Total Cache will turn on all its caching features, there are a few that may not be applicable to you. The common ones are a CDN and the CloudFlare feature. Uncheck “Enable” on these features if you don’t have them.

  3. Under the Minify subsection, There is an option called Minify mode. Check the Box to Enable and Select the Auto option.


  1. Once done with making the changes ,Click on Save All Settings .

Note: If you make any changes to your WordPress plugins, the W3 Total Cache plugin may ask you to Empty the Cache. This is done to make sure the plugin doesn’t serve a cached version of any changed files.

  1. On the next step , on the sidebar, click on the Minify sub-section. Under HTML & XML, check Enable in the HTML minify settings. You can also check the other options, but make sure to test your site to see if it breaks.

  1. Again On the sidebar, click on the Browser Cache sub-section.

  2. Under General, Cascading Style Sheets & JavaScript, HTML, and Media & Other Files headings enable the following:

  • Set expires header

  • Set cache control header

  • Set entity tag (eTag)

  1. Click on Save All Settings

  2. The next step would be to install one more plugin that WP Smush it Plugin

  3. Repeat the steps .. step no. 2 & 3 to install the plugin

  4. This plugin will optimize every image you upload henceforth since you activated it.

  1. There are no options for this plugin and nothing to set up!

  1. In the newer version of WP Smush it, there is a Bulk feature that can smush all of your uploaded images. It has worked for us on smaller media libraries and it is very convenient, however it is experimental (we’ve experienced some errors with it on larger media libraries). Have a look at the feedback forums if you are looking for support.

  1. That’s it! You’re finished.



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Backup your entire server’s data every night and have access to 5 days of rolling restore points.  Restore your server’s data, OS and configuration any time you need it.

Our Rapid Restore service saves the day during accidental data loss, hardware failures and virus contraction. Simply pick your recovery point and restore the data from that day. 

DDoS Protection

While our competitors may advertise DDoS protection, most often, they are merely implementing easily evaded router rules or simply black-holing targeted servers. They consider this “DDoS protecting their network.” However, neither of these solutions should give comfort to any online business. Should your site be attacked, chances are likely both of these options will end with your server being taken offline. At Hivelocity, we take the responsibility of keeping your servers online very seriously. For this reason, we offer two very serious forms of DDoS protection.


Every solution we provide includes our Filtering Edge of Network System (FENS). FENS is a series of proprietary systems that proactively monitors and protects the entire Hivelocity Network from most common Denial of Service (DOS) and Distributed Denial of Service (DDoS) attacks.


For an extra fee, you can enhance your server’s protection further with the addition of our Server Defense System. Our Server Defense System sits in front of your server, inspecting inbound data and looking for malicious traffic. The moment an attack is detected, it instantly begins scrubbing each data packet. Hivelocity’s Server Defense System delivers business continuity even in the face of massive and complex attacks.

Our Server Defense System is like adding an alarm and armed guard to your business, alerting you to and destroying anything attempting to jump that fence. Our Server Defense System utilizes internally developed proprietary systems in addition to Corero’s Threat Defense Smartwalls for data packet scrubbing. Each of our data centers is a scrubbing center with Corero Smartwalls on-premise, allowing us to provide on-prem zero-lag data scrubbing.

SSL Certificates

The security of your online commerce and protecting your customers’ data is as important to us as it is to you. When your customers see the green bar, they will know their connection to you is protected. We offer single domain, multi-domain, and wild-card certificates.

We offer industry leading 128-bit encryption certificates, allowing you to conduct e-commerce with complete security. Inspire confidence in your customers by displaying any number of seals and indicators certifying that your site is secure.

Load Balancing

Adding this service to two servers with identical content will allow you to distribute your load evenly across your hardware. Don’t lose business because you couldn’t handle the demand. Load balance and handle your biggest resource spikes with ease.


Stop attacks, prevent unauthorized access, and achieve regulatory compliance. Our Juniper hardware firewalls offload the work so your server never has to consume resources protecting itself from malicious traffic. A single firewall can be used to protect multiple servers.

Cloud Storage

Cloud storage offers users redundancy and easy accessibility, ensuring your data remains secure and readily available. Scale to as much as you need for only a 20¢/GB.

Cloud Storage is distributed and replicated across many servers, protecting your data from hardware failure. Highly scalable, it can handle thousands of client connections via TCP/IP. Connect to your virtual drive with SFTP, FTP, and SSHMount and in the future NFS and AFP. Cloud Storage is based on a stackable design which is upgradeable up to 2TB per instance.